WEBVTT
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[cinematic instrumental music]
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What we'll be announcing on 5/16 is the next flagship
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in the HTC line of products
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that replaces the natural successor to the HTC 10.
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So what we're calling this product is the HTC U 11.
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We've continued to refine the industrial design.
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You can see what we started with this all-glass front
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and all-glass back with still the unibody frame
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running around the outside of the product
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to give it the kind of stiffness and durability
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that people like from that unibody.
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We've brought that now into the flagship line.
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That's a 5.5 inch product based on the CO Comate 35 chipset.
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The glass front and back that we started with this product
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continues to be refined on the HTC U 11.
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You can see there's some details on here.
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You know, design team, from a purist point of view,
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would probably not like things like that,
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would not like camera bumps and those kind of things.
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And you can see that we've taken the influence
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from this glass design,
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but we've tried to refine that product even further.
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A couple of the key points the design team talk about
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is liquid design, or seamless design, seamless construction,
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and really if you pick that product up
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and just feel those junctions between the glass front
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and the glass back and the unibody on the side,
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we have Gorilla Glass 5 on the front,
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Gorilla Glass 3 on the back,
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a fingerprint sensor on the front side...
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I know there's some products on the back, some on the front.
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Really kind of uses 50/50 as to whether I want
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to use my finger on the backside,
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or where there's some people that like it on a desk.
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Camera, 12 megapixel, UltraPixel on the back there,
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beautifully integrated into the form of the product
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so we're not having big, standout bumps on the backside.
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From an experience point of view,
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if you just look very closely at the screen,
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you'll see that I just squeezed the side of the product--
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Right.
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And the camera started.
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If I squeeze that side of the product again...
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[phone tone]
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You see, it actually takes a photo.
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So what we've built into the product here
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is something that we're calling Edge Sense.
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So that's our brand name for this feature.
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And this feature is really a series
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of just some shortcuts that you can access
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from just squeezing the sides of the phone.
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So you don't have to reach across
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for the most popular used actions
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that you have on your device.
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You don't have to reach across the screen.
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And there's two ways of getting into this.
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You can do a short press or you can do a long press.
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So if I do a long press now,
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I've got that set to turn the LED flashlight on.
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I'll do a long press again, and that'll turn off.
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Here there's the short squeeze action,
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which I can define the function that I have behind that,
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or there's the longer, sustained squeeze action here.
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So I can see whether I can have it
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to enable a gesture when the screen's off.
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I can have it to launch the camera app,
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launch Google Voice Assistant, launch any app.
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So I can drop into my app tray there
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and then assign any app to that, too.
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Take a screenshot, turn the flashlight on and off,
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as I showed you, instant voice recording,
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launch HTC Sense Companion,
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our ultimate intelligence engine,
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and also turn on and off the WiFi Hotspot as well.
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So that's something that we're calling Edge Sense.
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The other cool thing about Edge Sense,
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is because it's pressure-sensitive,
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you can use it with gloves on.
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Now, I don't have to take my gloves off--
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Yeah. Okay.
To take a photo.
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Because this will work just on pressure.
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So as long as I'm squeezing hard enough...
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It will also work with a case on the phone as well,
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so you don't have to have any special cutouts on the case
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because it's pressure-sensitive as well.
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And also, if there's rain or snow, you know,
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up on the slopes or when I'm out in the rain,
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we've got IP67 waterproofing as well.
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Moisture often messes up the functionality
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and the capacity of display as well.
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It's anywhere in, like,
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the bottom half of the phone?
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Yeah.
Okay.
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[Nigel Newby-House] It's just underneath
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the power key there.
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Cool.
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[Nigel Newby-House] Yeah,
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it's basically oriented towards the bottom end,
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where you haven't got those buttons, so...
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Oh, jeez. Okay.
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And then a Snapdragon 835?
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[Nigel Newby-House] Yes.
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Some amount of RAM?
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[Nigel Newby-House] 4 gig of RAM.
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Okay.
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[Nigel Newby-House] 64 gig of onboard memory.
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The other thing is the audio story, so--
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Oh, yeah. No headphone jack.
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Yeah. No headphone jack.
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Okay.
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Which was the same on the Ultra, actually.
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Right.
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We took the headphone jack off there, and in box,
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we're actually gonna have a 3.5 to USB-C converter as well.
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Another element of the audio story is on this product,
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we've got four highly-sensitive microphones built into this.
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One on the back, one on either end,
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and then there's one on the front side as well.
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The reason we wanted to build in
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some great quality microphones
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is that we're seeing increasing use of voice services.
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So you think about Google Assistant or Amazon Alexa.
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Google say that of all the searches done on mobile today,
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over 20% is now voice.
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So what we do with those four microphones is
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when you say, "Ok Google," for example,
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there's one always-on microphone--
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Mm-hmm.
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The set recognizes, "Ah, you want to initiate Google."
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But then what it does,
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it senses where you're specifically sitting in the room
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in relation to the phone,
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and it turns on the microphone that's closest to you.
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So that's how we're using four microphones.
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We're also using Amazon Alexa on this device as well.
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What we've been working on with Amazon and Coolcom
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is building the Alexa wake word into the chip.
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What about Ok Google?
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Does that also work?
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Yep. Yeah.
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The feature's dual wake words,
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and dual wake words is actually built
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into the Coolcom chips.
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So Coolcom have actually enabled dual wake words.
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When we launched the Ultra,
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we also launched a pair of headphones called USonic.
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The idea behind USonic,
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in fact something we even had as far back on the HTC 10,
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was the acknowledgement
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that the way you hear sound or music
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is different to the way I hear music
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and that might be because of my genetics
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or it might be because of the ambient noise
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going up in the ambient, et cetera.
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What we have on the HTC 10, almost like a hearing test.
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You'd hear these little beeps,
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and you'd say, "Oh, yeah. I can hear it."
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And then you'd move onto another frequency
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and say, "Oh, yeah. I can hear that."
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And then it would build a profile
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based on what you were hearing well
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and what you were not hearing so good.
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What we added to that with the HTC Ultra
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was Sonar technology built into these.
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So the Sonar would shoot a little impulse down into your ear
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and sense the size and shape
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and the frequencies that you're hearing,
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and then it would build a custom profile for you.
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We're keeping USonic for the U 11,
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but we're adding another cool feature.
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We're adding active noise canceling to these as well.
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You're gonna get the HTC USonic headphones
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with active noise canceling
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and the Sonar custom profiles.
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I feel that in a year, two years' time,
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for sure, 3.5 mm jack is gonna disappear.
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The real estate on the board is something
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that's so valuable to people
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and there's other features that come onto device.
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There's some really cool stuff
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that you can do with USB-C,
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because you can get power in and out.
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You don't have to have batteries inside here.
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You don't even have to have the complex electronics
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in here as well,
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as you would do with active noise canceling headphones today
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because all the computational stuff
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to do with active noise canceling is done on the device.
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So all this is doing is taking a signal
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from the microphones here about the ambient noise levels
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you've got in the environment you're listening in,
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and then sending the correct signal back to your ears
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to compensate for that noisy environment.
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And then we'll stock these.
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If someone loses these or breaks them
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or snaps them or whatever,
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they're certainly not $99, $149--
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Okay.
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$199.
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These are gonna more in the region of a $49 item.
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We've always talked about boom sound,
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so just talk about the audio again here.
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We've really stepped up the audio on here.
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So both these devices are gonna play the same track.
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Both of the volume turned up.
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So here's the HTC 10.
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["The Monster ft. Rihanna" by Eminem]
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So I'll pause that.
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["The Monster ft. Rihanna" by Eminem]
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Okay.
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You hear that?
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That's a pretty significant difference.
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You know, in both the volume level,
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but also just the kind of general roundness
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and richness of the sound that plays.
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So if you're a heavy user in the afternoon, let's say,
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typically,
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and you've got a couple of evening appointments downtown,
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we will tell you,
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"Hey, based on the rest of your day,
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and based on your usage pattern in the afternoon,
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your device might be at 60%, but hey,
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you need to charge it now to get you through the evening."
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Okay.
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[Nigel Newby-House] Whereas typically a device today
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would tell you at 5% or 10%, "Oh, by the way.
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[laughing] You need to charge your device."
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And by that point, it might be too late
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because you're running out the door.
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So we're gonna tell you at 2 o'clock in the afternoon
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even though you're at 60%, a time
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that you may not normally think about having to plug in,
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that because you've got other stuff going on in your day
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and you're typically a heavy user,
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that we'll recommend that you charge...
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That you get your device up to charge
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to get you home in your Uber.
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So you've got Sapphire Blue on the left there,
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and if you come in one,
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you've got a product that we call Amazing Silver.
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It's blue, confusingly enough.
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Yeah.
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[Nigel Newby-House] But we call that Amazing Silver.
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And then the next one along, we call Brilliant Black.
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And then the next along, we call Ice White.
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And the black's kind of interesting
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because if you hold it up to the light,
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you'll see green and blue in there as well,
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so it's almost like we've got
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a conservative mass market color, but actually
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it's got a little bit more visual interest in it.
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[cinematic instrumental music]